The Design Process


Understanding your business makes all the difference in the success of a project. There are going to be questions, emails or phone calls, and suggestions for ideas to be analyzed. Answering a few simple questions helps me understand your branding, business strategy, target audience, competition and design preferences. Yes, there will be "homework"!


The creative process comes in play once I have the information needed to design your project. I will show you choices of colour, font, images and/or illustrations chosen for the design concept. Once the visual identity is complete, this will be presented to you in a digital format.


Once I have your approval, the design concept is tranformed into a working website. This is often the longest phase of the project process. All web pages are coded and developed ensuring the CSS/HTML standards used are effective across all browser platforms to the best level available.